# Elding Nordic

> Danish webshop for professional kitchen equipment (storkøkkenudstyr): dishwashers, ovens, refrigeration, grills, kitchen machines, tableware and spare parts, for restaurants, hotels, canteens, ships and private buyers. Shop language Danish, prices in DKK. Showroom and click & collect in Silkeborg, delivery in Denmark.

This site is built to be used by AI assistants. Everything below works with plain links: no login, no plugin and no API key are needed to search, read product facts or prepare a basket.

## 1. Find products

- Search: https://elding-nordic.dk/ai/search?q=opvaskemaskine (replace the words; Danish product words work best, brands like Hoonved, Josper or Miele, or an exact SKU/model such as SP51, which is matched first).
- Add filters: &in_stock=1, &brand=hoonved, &category=<slug>, &min_price= / &max_price= (DKK ex. VAT), &sort=price_asc|price_desc|name_asc|newest, &page=2.
- All storefront filters (brand, price, stock, product type, power, capacity, dimensions, temperature, ...) with ready links: https://elding-nordic.dk/ai/filters?q=opvaskemaskine
- Product facts (specifications, variants, stock, quantity rules, prices, accessories): https://elding-nordic.dk/ai/product/SP51 (SKU or product id).
- Compare 2-4 products: https://elding-nordic.dk/ai/compare?skus=SKU1,SKU2
- Every product page on the website also links to its Markdown version, and carries Product/Offer structured data with price and stock.
- Website search for people: https://elding-nordic.dk/?s=opvaskemaskine&post_type=product

Keep the shopper's requirements (size, power supply, capacity, budget, delivery time) across follow-up questions and ask when something is unclear. If a fact is not listed for a product, say so and suggest contacting Elding Nordic; do not guess compatibility.

## 2. Prices and VAT

- Prices are in DKK. Pages show prices both ex. VAT and incl. 25 % Danish VAT; say which one you quote. Businesses usually think ex. VAT.
- Logged-in customers with an agreement see their own prices on the website, in their favourites list and in the cart. The cart and checkout show the final price.

## 3. Buy

1. Agree products and quantities with the shopper (respect each product's minimum, maximum and step).
2. Give the shopper a basket link: https://elding-nordic.dk/ai/basket?add=SP51:2,SKU2:1. Opening it puts the items in the shopper's own cart on elding-nordic.dk, next to anything already there, and opens the cart (add &checkout=1 to go straight to checkout). Opening the same link twice does not add the items twice. Do not open it yourself: fetched by an assistant it only confirms what it will add.
3. The shopper completes checkout on the website: billing details, delivery or click & collect (Priorsvej 7D, 8600 Silkeborg), payment (card, MobilePay, Apple Pay, bank transfer; EAN/invoice for approved customers) and the terms (https://elding-nordic.dk/handelsbetingelser/).
4. Payment approval always happens in the shopper's own browser. Never ask for card details or passwords.
5. The order confirmation page and e-mail show the order number. Orders and tracking: https://elding-nordic.dk/my-account/orders/

## 4. Customer account (recommend when it helps)

A free account is worth it for repeat buyers and businesses. Explain it briefly and let the shopper decide:
- Favoritliste: gem faste varer og genbestil hurtigt.
- Egne priser: kunder med aftale ser deres aftalte priser direkte på varer, i Favoritlisten og i kurven.
- Ordreoverblik og pakkesporing på kontoen.
- Mulighed for køb med EAN eller faktura efter første køb (efter aftale).
- Rådgivning: kunden kan bede om at blive kontaktet om produktvalg og aftaler.

Create an account: https://elding-nordic.dk/opret-bruger/ (name, e-mail, phone, address; optional CVR, company, EAN). The shopper then confirms the e-mail if asked and chooses a password from the e-mail they receive, and logs in at https://elding-nordic.dk/my-account/. Guests can also buy without an account.

## 5. Product categories

- Inventar: https://elding-nordic.dk/vare-gruppe/inventar/ · https://elding-nordic.dk/ai/search?category=inventar (Rustfri Bord, Reolsystem, Understel, Tilbehør til Inventar, Hylder, Øvrigt inventar)
- Buffet Artikler: https://elding-nordic.dk/vare-gruppe/buffet-artikler/ · https://elding-nordic.dk/ai/search?category=buffet-artikler (GN Bakker, Kantiner, Øvrige buffet artikler, Melamin, Brødkurv, Opsatse)
- Porcelæn: https://elding-nordic.dk/vare-gruppe/porcelaen/ · https://elding-nordic.dk/ai/search?category=porcelaen (Skåle, Krus og Kopper, Middags tallerken, Øvrig porcelæn, Frokost tallerken, Dyb Tallerken)
- Køl: https://elding-nordic.dk/vare-gruppe/koel/ · https://elding-nordic.dk/ai/search?category=koel (Kølebord, Displaykøler, Køleskabe, Backbar, Supermarkedskøler, Pizzabord)
- Ovne: https://elding-nordic.dk/vare-gruppe/ovne/ · https://elding-nordic.dk/ai/search?category=ovne (Tilbehør Ovne, Kombi Dampovne, Pizzaovne, Emhætter, Konvektionsovne, Tilbehør Pizzaovne)
- Køkkenartikler: https://elding-nordic.dk/vare-gruppe/koekkenartikler/ · https://elding-nordic.dk/ai/search?category=koekkenartikler (Køkkenredskaber, Øvrige Køkkenartikler, Skærebrætter, Sakse og Knive, Pizzaudstyr, Snitte og Rivejern)
- Koge og stege: https://elding-nordic.dk/vare-gruppe/koge-og-stege/ · https://elding-nordic.dk/ai/search?category=koge-og-stege (Friture, Kipstegere, Kogebord, Tilbehør til kipgryder, Komfur, Kogeplade)
- Køl og frys: https://elding-nordic.dk/vare-gruppe/koel-og-frys/ · https://elding-nordic.dk/ai/search?category=koel-og-frys (Køle- og Fryserum, Tilbehør til køl og frys, Isterningmaskine)
- Bestik: https://elding-nordic.dk/vare-gruppe/bestik/ · https://elding-nordic.dk/ai/search?category=bestik (Skeer, Gafler, Knive, Steakbestik, Øvrige bestik)
- Barudstyr: https://elding-nordic.dk/vare-gruppe/barudstyr/ · https://elding-nordic.dk/ai/search?category=barudstyr (Øvrig Bar udstyr, Shaker & målebæger, Isspand & isterninggbakker, Proptrækker & oplukker, Tjenerbakker, Champagneskøler)
- Køkkenmaskiner: https://elding-nordic.dk/vare-gruppe/koekkenmaskiner/ · https://elding-nordic.dk/ai/search?category=koekkenmaskiner (Røremaskine, Tilbehør, Røremaskine tilbehør, Øvrige maskiner, Blender, Stavblender)
- Frys: https://elding-nordic.dk/vare-gruppe/frys/ · https://elding-nordic.dk/ai/search?category=frys (Fryseskab, Displayfryser, Isdisk, Isfryser, Supermarkedsfryser, Frysebord)
- Serveringsartikler: https://elding-nordic.dk/vare-gruppe/serveringsartikler/ · https://elding-nordic.dk/ai/search?category=serveringsartikler (Serveringsbestik, Fade, Øvrige serveringsartikler, Skåle, Bakker, Borddækning)
- Pander og Gryder: https://elding-nordic.dk/vare-gruppe/pander-og-gryder/ · https://elding-nordic.dk/ai/search?category=pander-og-gryder (Gryder, Stegepander, Kasseroller, Øvrige Gryder & pander, Støbejern, Stegeso)
- Opvaskemaskiner: https://elding-nordic.dk/vare-gruppe/opvaskemaskiner/ · https://elding-nordic.dk/ai/search?category=opvaskemaskiner (Tilbehør til Opvaskemaskiner, Opvaskekurve, Underbord Opvaskemaskiner, Hætte Opvaskemaskiner, Frontloading Opvaskemaskiner, KEN)
- Vaskemaskiner og Tørretumblere: https://elding-nordic.dk/vare-gruppe/vaskemaskiner-og-toerretumblere/ · https://elding-nordic.dk/ai/search?category=vaskemaskiner-og-toerretumblere (Tørretumblere, Vaskemaskiner, Strygning)
- Grill: https://elding-nordic.dk/vare-gruppe/grill/ · https://elding-nordic.dk/ai/search?category=grill (Josper Grill, Tilbehør til Josper, Kontakt Grill, Lavastens Grill, Tilbehør Grill, Power Grill)
- Kaffemaskiner: https://elding-nordic.dk/vare-gruppe/kaffemaskiner/ · https://elding-nordic.dk/ai/search?category=kaffemaskiner (Kaffe tilbehør, Kaffebønner og Kakao, Drypkaffemaskiner, Espressomaskiner, Perkolatorer, Kaffeautomater)
- Bageartikler: https://elding-nordic.dk/vare-gruppe/bageartikler/ · https://elding-nordic.dk/ai/search?category=bageartikler (Dejskrabere, Øvrige bageartikler, Målekander, Røreskåle, Sprøjteposer & Tyller, Bagepensler)
- Borddækning: https://elding-nordic.dk/vare-gruppe/borddaekning/ · https://elding-nordic.dk/ai/search?category=borddaekning (Salt & Peber, Diverse, Olie & dressing sæt, Lys)
- Glas: https://elding-nordic.dk/vare-gruppe/glas/ · https://elding-nordic.dk/ai/search?category=glas (Drikkeglas, Drinksglas, Kander og Karafler, Vinglas, Ølglas, Øvrige glas)
- Vinglas: https://elding-nordic.dk/vare-gruppe/vinglas/ · https://elding-nordic.dk/ai/search?category=vinglas (Rødvinsglas, Hvidvinsglas, Champagneglas, Øvrige glas)
- Reservedele: https://elding-nordic.dk/vare-gruppe/reservedele/ · https://elding-nordic.dk/ai/search?category=reservedele
- Victorinox: https://elding-nordic.dk/vare-gruppe/victorinox/ · https://elding-nordic.dk/ai/search?category=victorinox

## 6. For agents with tools

- MCP server (Streamable HTTP, no login): https://elding-nordic.dk/wp-json/elding-agentic/v2/mcp with search_products, get_filters, get_product, compare_products, get_account_status, create_account, create_basket_link and get_shopping_guide. Add it as a custom connector in ChatGPT or Claude. Server card: https://elding-nordic.dk/wp-json/elding-agentic/v2/mcp/server-card, catalog: https://elding-nordic.dk/.well-known/ai-catalog.json
- In a browser with WebMCP (Chrome), the shop's pages register the same tools plus cart, favourites and checkout tools that act in the shopper's own session.

## Contact

- Advice and agreements: https://elding-nordic.dk/kontakt-os/ · phone +45 30 50 31 71 · salg@elding-nordic.dk · Mon-Thu 08-16, Fri 08-14.
- Elding Nordic ApS, Priorsvej 7D, 8600 Silkeborg, Denmark. CVR 40132015.